QVC Happenings

QVC’s Newest Must-Watch (and Listen) Digital Series

Multichannel

November 26, 2019: A pioneer and leader in video storytelling, QVC is ramping up its content arsenal with new, digitally-native shows. These original series are focused on telling fun, engaging stories to audiences in a very connected and powerful way.

Featuring our own personalities, special guests, celebrities and industry experts, the shows are created for our web and social platforms, including YouTube, Facebook and iTunes.

“Often this content is not about selling. It’s informative and engaging, while maintaining a focus on product,” said Todd Sprinkle, SVP Brand Creative and Production. “By creating content that is more at the top of the purchase funnel we believe we can attract new customers to want to get to know more about QVC.”

From kitchen hacks for no-fuss recipes to beauty secrets revealed by the industry’s best, here’s a roundup of QVC’s latest playlist-worthy content.

 

Video Series

All Made Up

QVC’s newest YouTube series All Made Up is an episodic exploration of people and culture through makeup. In each episode beauty expert Courtney Cason visits a region and explores it through the lens of local beauty trends.

 

 

One on Wine

QVC foodie and Program Host Mary DeAngelis walks viewers through the wonderful world of wine for those who may be interested in learning about the fermented beverage but may not know where to start. Watch this YouTube series for easy cheat sheets on wine pairing, history and fun facts about your favorite varieties.

 

 

Getting Real

This YouTube series featuring intimate, relatable videos about the challenges and joys our hosts experience in their lives outside of QVC, like becoming parents and chasing your dreams. Watch along as they share their accomplishments, their struggles and everything in between.

 

Half Homemade

Program Host David Venable walks you through recipes from his third cookbook, Comfort Food Shortcuts, in this YouTube series. Learn how to make quick and easy meals that taste delicious and are Instagram-ready. His latest episode features pressure cooker mac and cheese.

 

Sounds Delicious Cooking Challenge

Amateur cooks are challenged to prepare a complete dish in this cooking challenge series. The catch? They’re all alone in the kitchen and can only rely on verbal cues from a chef in the control room to create a culinary masterpiece.

 

 

Makeup Monday with Courtney Cason

Start every Monday with Courtney Cason on Facebook Live as she covers everything from makeup to skin care to beauty. She’ll let you in on some of our latest products (URBAN DECAY Cherry Palette), as well as customer favorites, and walk you through how to use them to achieve the perfect look.

 

What’s Your Baggage

Check out what’s inside the everyday bags of some of your favorite QVC faces in this YouTube series. What’s Your Baggage takes delightful and engaging look at the good, the bad and the ugly of the essentials some of our guests keep in their bags for a long stay at QVC.

 

 

Style This.

In this showdown series, Courtney Cason puts two stylish participants to the test to create a look around a current trend in fashion, such as camo print. They’re given only five minutes and a rack of clothing and accessories to dress a mannequin with their completed look.

 

Podcast Series

Shop Culture

This podcast is dedicated to the celebration of all things shopping. Each episode features in-depth conversations with interesting celebrities on their personal stories, through the lens of fashion and style. Episodes have featured Brooke Shields, Sara Happ, Isaac Mizrahi, and others. Subscribe and listen here.

 

Basic Beauty
Join Hosts Courtney Cason and Elise Ivy as they chat all things makeup, skin care, hair care and more with some of the best in the business. Episodes have featured Jill Martin, Alli Webb, Kirbie Johnson, and others.Subscribe and listen here.

 

 

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