Press Release

QVC and Netflix’s ‘Stranger Things’ Create Livestream and VOD Shopping Events

Multichannel Personalities Products
November 4, 2022: World leader in video commerce offers ‘Stranger Things’ holiday gifts – including an item available only at QVC – from fictional town of Hawkins and brings 80’s atmosphere of sci-fi/horror series into its studios

WEST CHESTER, Pa. QVC®, a world leader in immersive video commerce (“vCommerce”) on streaming and other platforms, has joined forces with Netflix’s “Stranger Things” and social influencer Tessa Netting to present four original streaming shopping events inspired by the hit series – including two livestreams.

QVC’s streaming shopping events appear exclusively on the QVC+ and HSN+ streaming experience, which is available in more than 100 million internet-connected U.S. homes and on many popular streaming platforms. The QVC+ and HSN+ streaming experience offers QVC’s most robust, comprehensive streaming shopping experience, including over 200 streaming-only show episodes, live linear programming, and on-demand content – all in one easy-to-use, fully shoppable app. Fans can download QVC+ and HSN+ to their favorite streaming platforms and devices for free here.

QVC’s “Stranger Things” events include “Stranger Things: A Day in Hawkins,” “Hawkins FAQ,” “Christmas ‘86: ‘Stranger Things’ Gift Guide LIVE,” and “Stranger Things Day Preview LIVE.” The events feature an exclusive, special-edition set of five “Stranger Things” pins from FiGPiN, available only at QVC, along with other series-themed items.

“Stranger Things: A Day in Hawkins” and “Hawkins FAQ” drop at midnight on Sunday, Nov. 6, in honor of “Stranger Things” Day, which marks the date in 1983 when the action in the Netflix series begins with the disappearance of Will Byers. “Stranger Things – A Day in Hawkins” follows Tessa Netting as she explores the “Stranger Things” Experience, an immersive, interactive walkthrough in Atlanta with iconic sets from the series. As Netting tours the Byers’ Living Room, Scoops Ahoy, Rink-O-Mania and the Hellfire Club, she shares funky-fresh “Stranger Things” finds for the holidays. At the top of the list is the QVC exclusive from FiGPiN. Additional gift ideas include the following:

  • A mini collectible replica of “Stranger Things” character Eddie’s Warlock guitar, from Axe Heaven;
  • Bitty Boomers Bluetooth speakers, shaped like “Stranger Things” characters;
  • An Energizer flashlight for hunting Demogorgons, the primary monsters in “Stranger Things”;
  • Series-themed toys from Mattel and Hasbro; and more.

Viewers can shop the QVC Netflix “Stranger Things” collection within the “Stranger Things: A Day in Hawkins” experience on the app or anytime on QVC.com. The QVC collection also includes “Stranger Things” books, cosmetics, electronics and more. “Hawkins FAQ” features “residents” (portrayed by actors) talking about life in Hawkins, interspersed with gift ideas from the QVC Netflix “Stranger Things” collection.

A photo of a poster featuring 3 characters from the Netflix show Stranger Things in drawn format on a starry and fiery night sky background with the following words Shop the Total Experience Netflix Stranger Things Day Watch Free QVC+ HSN+

QVC’s next “Stranger Things” show goes live at 2 p.m. EST on Friday, Nov. 11, as a tribute to Eleven, the main character in the Netflix series. “Christmas ’86: ‘Stranger Things’ Gift Guide LIVE” is set in 1986, the year of QVC’s founding, complete with the original QVC logo, vintage attire and classic scenery. QVC Host Rick Domeier joins Netting to share “Stranger Things” gift ideas in a “nostalgic broadcast.” But as the show unfolds, strange things start to happen, as QVC tips into the Upside Down.

Netting also presented a live preview of the “Stranger Things” collection on Tuesday, Nov. 1, giving viewers on the QVC+ and HSN+ streaming experience app a sneak peek from the Byers’ Living Room in the “Stranger Things” Experience. This livestream is now available as VOD on the streaming app.

“We’re excited to bring ‘Stranger Things’ into the world of streaming video shopping through this collaboration with Netflix,” said Susan Ripke, Vice President Streaming Commerce and Experience, vCommerce Ventures, a division of Qurate Retail GroupSM. “These vCommerce events showcase our unrivaled ability to translate entertainment megahits into vCommerce experiences that resonate with fans of the hit show and fans of streaming video shopping alike.”

QVC’s “Stranger Things” streaming shopping events reflect Qurate Retail Group’s strategic initiative to create original vCommerce experiences across new media and digital platforms. The QVC+ and HSN+ streaming experience combines five linear broadcast channels – QVC, QVC2, QVC3, HSN® and HSN2, offering 50+ hours a day of live vCommerce content – with three digital-only linear channels and a wide range of streaming-only shows and programs.

Contact

QVC Media Relations
Email: Media.Relations@qvc.com

About QVC, Inc.

QVC® is a world leader in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms. QVC empowers shoppers with knowledge and shares insights in a lively and engaging way. QVC offers an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewelry – and connects shoppers to interesting personalities, engaging stories and award-winning customer service. Based in West Chester, Pa., and founded in 1986, QVC has retail operations in the U.S., the U.K., Germany, Japan and Italy. Worldwide, QVC reaches more than 200 million homes via 12 TV channels, which are widely available on cable/satellite TV, free over-the-air TV, and digital livestreaming TV. The retailer also reaches millions of customers via its QVC+ and HSN+ streaming experience, websites, mobile apps and social pages. To learn more, visit corporate.qvc.com, follow @QVC on Facebook, Instagram or Twitter, or follow QVC on Pinterest, YouTube or LinkedIn.

Qurate Retail, Inc. (NASDAQ: QRTEA, QRTEB, QRTEP) is a Fortune 500 company that includes the Qurate Retail GroupSM portfolio of brands as well as other minority interests and green energy investments. Qurate Retail Group is the largest player in vCommerce and comprises seven leading retail brands – QVC, HSN®, Zulily®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road® – all dedicated to providing a more human way to shop. For more information, visit qurateretailgroup.com, follow @QurateRetailGrp on Facebook, Instagram or Twitter, or follow Qurate Retail Group on YouTube or LinkedIn. QVC and Q are registered service marks of ER Marks, Inc.

Downloads

More
Load more (+240)

Join us on social

You are now going to be redirected to