WEST CHESTER, Pa., Dec. 7, 2016 — QVC, the world’s leading video and ecommerce retailer, today announced the appointment of Todd Sprinkle to Chief Information Officer. In this role, Todd will oversee QVC’s global IT organization spanning the U.S., UK, Germany, Japan, Italy, France, China and at QVC’s global business services operation in Poland. Under his leadership, the QVC IT organization will continue to raise the bar in delivering a seamless and engaging multiplatform experience for customers and team members around the world. Todd reports to Mike George, President and CEO of QVC.
“QVC combines the best of retail, media and social to create the world’s most engaging shopping experience,” said George. “Our industry-leading technology and teams support multiple social, mobile and web platforms, live broadcasts reaching nine countries, and millions of customer calls and packages shipped each year. Todd’s expertise in ecommerce and broadcast technology will be instrumental in continuing to build agile world-class technology platforms to drive our growth and deliver outstanding service.”
Todd held various leadership roles with QVC since joining in 2007. Key advancements under his leadership include the development of the QVC for iPad App and QVC’s responsive design implementation. In addition, he has led the development QVC’s global content management strategy and key initiatives in IT strategy, planning and effectiveness.
Prior to QVC, Todd spent 12 years in senior-level roles at Turner Broadcasting. He began in IT, then transitioned to become Vice President, Network Operations, with responsibility for Broadcast Operations, Media Operations, Media Management and the Project Management office. Prior to Turner Broadcasting, Todd was with Macy’s where he worked in IT Application Development.
Todd is based at QVC’s global headquarters in West Chester, Pa.