Press Release

QVC Supports Feeding America Through Third Annual Living for Giving Shopping Event

September 21, 2023: QVC and Housewares Charity Foundation together have helped deliver more than 18 million meals to families in need since 2021.

WEST CHESTER, Pa. September 21, 2023 – QVC® and the Housewares Charity Foundation, the philanthropic arm of the home and housewares industry, have again joined forces to present Living for Giving, a cross-platform shopping event to support Feeding America®. The third annual Living for Giving event, which is now live on, provides customers a meaningful opportunity to give back. While shopping eligible national name brand houseware products at discounted prices1, 70%2 of the purchase price will go towards supporting the Feeding America network of food banks. All merchandise featured has been donated.

“As the holiday season approaches, organizations that feed the hungry need help more than ever. That’s why we’re proud to rally with our customers once again to shop their favorite national brand products all while supporting a great cause which empowers communities,” said Suzanne Quigley, Director of Corporate Responsibility and Community Affairs, Qurate Retail GroupSM. “Through the generosity of our vendor community and the reach of our platforms, we’re able to raise awareness and funds for Feeding America and support their mission to deliver hunger-relief across the U.S.”

Customers can also tune-in on Wednesday, September 27 from 6:00 p.m. to 8:00 p.m. ET to watch QVC Program Hosts David Venable and Jane Tracey host a two-hour Living for Giving live broadcast, featuring notable brands such as Mrs. Prindable’s, Rastelli’s, Cuisinart, Ninja, Nutribullet, Scrub Daddy, Just Bagels and more.

“The Housewares Charity Foundation is pleased to collaborate with QVC to support Feeding America for the third consecutive year,” said Barbara Westfield, Member Board of Directors, the Housewares Charity Foundation. “Our mission is to help fight hunger by helping to provide access to meals and nutrition. This event has allowed us to share our mission with more consumers and inspire more people to give back.”

In 2022, the Living for Giving campaign generated more than $1 million, which helped to provide more than 10 million meals3 to people facing hunger. For more than 40 years, the Feeding America network of food banks, statewide food bank associations, food pantries and meal programs has supported tens of millions of people who experience food insecurity by helping them access much needed food and resources.

Living for Giving runs through December 22 across all QVC TV, digital, streaming and social platforms. For additional information on the “QVC and Housewares Charity Foundation Presents Living for Giving” event, visit

To learn more about QVC and Qurate Retail Group’s commitment to Corporate Responsibility or to access the company’s 2022 CR Report, visit:

1While supplies last.

2Purchase price excludes shipping and handling charges and tax; minimum donation amount is 70% of purchase price and benefits the Housewares Charity Foundation for distribution to Feeding America.

3Each $1 donation helps to provide at least 10 meals secured by Feeding America on behalf of local member food banks. 




About Housewares Charity Foundation

Over 25 years ago, the housewares industry came together and formed this foundation to “give back and pay it forward” to the very people we market products to everyday. The Housewares Charity Foundation is comprised of large and small companies in our industry with a viewpoint of always giving back to the community, delivering over $50 million dollars for great causes including pediatric cancer, breast cancer research, Alzheimer’s, MS and more. The Housewares Charity Foundation believes the home is our heart and our core mission is to gather our vendor community in contributing and building strong values.


About Feeding America

Feeding America is committed to an America where no one is hungry. We support tens of millions of people who experience food insecurity to get the food and resources they say they need to thrive as part of a nationwide network of food banks, statewide food bank associations, food pantries and meal programs. We also invest in innovative solutions to increase equitable access to nutritious food, advocate for legislation that improves food security and work to address factors that impact food security, such as health, cost of living and employment. We partner with people experiencing food insecurity, policymakers, organizations, and supporters, united with them in a movement to end hunger. Visit to learn more.


QVC Media Relations

About QVC, Inc.

QVC® is a world leader in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms. QVC empowers shoppers with knowledge and shares insights in a lively and engaging way. QVC offers an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewelry – and connects shoppers to interesting personalities, engaging stories and award-winning customer service. Based in West Chester, Pa., and founded in 1986, QVC has retail operations in the U.S., the U.K., Germany, Japan and Italy. Worldwide, QVC reaches more than 200 million homes via 13 TV channels, which are widely available on cable/satellite TV, free over-the-air TV, and digital livestreaming TV. The retailer also reaches millions of customers via its QVC+ and HSN+ streaming experience, websites, mobile apps and social pages. To learn more, visit, follow @QVC on Facebook, Instagram or Twitter, or follow QVC on Pinterest, YouTube or LinkedIn.

Qurate Retail, Inc. (NASDAQ: QRTEA, QRTEB, QRTEP) is a Fortune 500 company that includes the Qurate Retail GroupSM portfolio of brands as well as other minority interests. Qurate Retail Group is the largest player in vCommerce and comprises six leading retail brands – QVC, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road® – all dedicated to providing a more human way to shop. For more information, visit, or follow Qurate Retail Group on YouTube or LinkedIn. QVC and Q are registered service marks of ER Marks, Inc.

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